AFTER "four years with very minimal haircuts" Wade Northcott's long locks are poised to get the chop - all for a good cause.
In support of his brother-in-law Tim Solly, who is running from Melbourne's Federation Square to Hopetoun in Victoria's Mallee Region, Wade is cutting off his signature long locks on April 8 - the same day the run kicks off.
It's all to raise money for research into Motor Neurone Disease.
"I felt like it's the most 'iconic' part of me," Wade told the Herald. "Getting rid of it might get people's interest."
He's not interested in just a trim - the razor is coming out and Wade will go all the way down to a zero and the skin of his head will be visible for the first time in four-and-a-half years.
Wade said he'll feel like a new man after his shave, but he hoped his baby son would still recognise him.
"I think I'm going to have to get him to sit in on the whole process," he joked.
The big April 8 cut is happening at lunchtime at Betta Home Living, with all welcome to come and support.
Donation tins can be found at Betta Home Living, Sweet Espresso, Limestone Surf and Natural BeautyWorks.
While all this is going on, Tim and close friend Matt Sofoulis will be running from Federation Square to Hopetoun, a 421km journey over 12 days (35km a day on average).
They are aiming to raise $50,000 for the Motor Neurone Disease Association of Victoria, a cause close to both their hearts.
Tim's uncle Darren was struck down with the disease in 200 and Matt lost his grandfather Tony to it.
The pair aim to have a barbecue in each of the towns along the way to get the community together and raise awareness.